I decided to take a week off from the Republican primaries and other assorted nonsense in order to address the pressing matter of "five-fingered" footwear. The other naked-themed items leapt out at me around the same time. I don't have a problem with minimalist shoes or other back-to-basics products, but I do find them curious cultural artifacts. Simplicity has major authenticity in this cluttered world. (Somewhat-related strip here.)
While researching this strip, I learned that Naked juices are owned by PepsiCo and Odwalla by Coca-Cola. It's like a high-end fruit drink proxy war!
This week's cartoon is a "classic" due to freelance projects, early deadlines, and the fact that I always take a week off this time of year because I'm a practicing slowpoke who believes very strongly in vacation. Not that I'm getting one. (Dallas readers: check out my cover of this week's Observer, out tomorrow!) We'll return to our regularly-scheduled broadcast of political barbs and jests next week.
This year's installment was partly influenced by a recent trip I made to an upscale kitchenware store. Even though I'm not a 1% chef, I do enjoy ogling things like 15-pound cast-iron skillets and knives bearing vaguely-Teutonic insignias.
For those unfamiliar with the Carrier IQ controversy, a guy discovered an unremovable program on his smartphone that was sending his text messages and other data to a third party, the mysterious Carrier IQ. Al Franken has launched an inquiry; Carrier IQ claims the information was sent due to a bug. Of course, I'm following this story closely since I just got an Android phone so I can finally read those $@#! QR codes.
A holiday tradition continues, as we peek in on the Perkinses once again while they shop for Auntie Perkins and themselves. This year they are shopping online, and having some difficulty in an age when so many things have become "free" -- not to mention existing only on an ethereal plane. Fortunately, they haven't digitized underwear. Yet.
Previous strips in the series are here.
I noticed while buying orange juice that the Fred Meyer store brand had a big notice on the carton saying "STILL 64 OUNCES!" I was like, Whoa! Are half-gallons of OJ no longer half-gallons? Sure enough, other brands had gone down to 59 oz. Apparently last winter's freeze damaged Florida orange crops, making juice more expensive. It will be interesting to see if OJ goes back to true half-gallons in the future, if we have a milder winter.
Yet it's not just juice -- I've seen all sorts of products shrink slightly over the past few years. This is a separate issue from super-sizing, which tends to occur with cheap, crappy non-food. Seems like a dollar buys you ever more junk food and ever less real nourishment. It's a market force in the wrong direction, and I don't see it going the other way anytime soon.