SlowpokeBlog
25Jan/12

This Week’s Cartoon: “Consumer Nudism”

Slowpoke cartoon

I decided to take a week off from the Republican primaries and other assorted nonsense in order to address the pressing matter of "five-fingered" footwear. The other naked-themed items leapt out at me around the same time. I don't have a problem with minimalist shoes or other back-to-basics products, but I do find them curious cultural artifacts. Simplicity has major authenticity in this cluttered world. (Somewhat-related strip here.)

While researching this strip, I learned that Naked juices are owned by PepsiCo and Odwalla by Coca-Cola. It's like a high-end fruit drink proxy war!

9Apr/11

This Week’s Cartoon: “Old McDonald’s Had a Farm”

comic about McDonald's marketing to foodiesBlogging this one a bit late, as it's been a busy week. I had a big freelance deadline, spazzed my lower back out, and hosted my sister-in-law and her husband while waddling about like a duck. But better late than never, right?

I originally intended to draw a cartoon about that douchetastic governor of Maine who wanted to remove a mural depicting the history of labor from the Department of Labor. But while checking Daily Show clips to see if they'd done my idea (they had, dammit), I came across this utterly ridiculous McDonald's ad touting the artisanal nature of Big Macs. It's only 17 seconds -- check it out!

I just love the perky smile on the McDonald's employee's face as she pours her heart and soul into that Big Mac. Notice those chic, Asian-style bowls she's grabbing the pickles and lettuce from. Why do I get the feeling those are not standard-issue at all McDonald's? And then there's the barn. Why, all Big Macs start out in cute little red barns, don'tcha know!  Heck, why go to your local farmer's market at all when you can get hand-crafted, 100% beef burgers, lovingly made just for you by a chipper woman in a cute ponytail?

On a related note, my friend Anne pointed me to this article, in which a photographer compares advertised images of fast food with what you actually get.

[UPDATE: Here's a video on how burgers are prepped to look perfect in ads -- fascinating!]